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Local Experts.
Global Standards.
We guide buyers, investors, and homeowners through every step of the Sharjah real estate journey — with insight, precision, and care.
ABOUT FARE
Fajr Al Emarat Real Estate was established in Sharjah at the start of this century and has grown steadily through a clear vision and highly experienced leadership. The company has become a leading name in the emirate’s real estate sector by offering integrated services and high-value investment opportunities with strong returns and low risk. Through strategic partnerships with Fajr Al Emarat Owners Association Management, Neptune General Contracting, and Taibah Construction in Istanbul, the company has expanded its capabilities and strengthened its presence across the UAE and the wider region.
Over the years, we have successfully managed a diverse portfolio of
prominent properties, including: Blue Tower, Lotus Tower, Burj Bu Khamsin 3, Al Fayah Business Park Tower, Riviera Tower, Burj Al Burj, Al Marwa Tower 3, Amir Bu Khamsin Tower 1, Othman Tower, Majestic Tower, and Beach Tower 2 and more.
ABOUT HALLMARK GROUP
With over two decades of excellence in the UAE real estate market, Hallmark Group has evolved into a leading, diversified real estate conglomerate offering end-to-end services across sales, leasing, construction, property management, and technical solutions. The Group operates through four specialized subsidiaries: Fajr Al Emarat Real Estate (FARE), Neptune General Contracting, Pluto Ownership Administrative Supervision, and Heptagon Technical Services.
Hallmark Real Estate, the Group’s flagship brokerage arm, provides expert services in property sales, leasing, investment advisory, mortgage consultancy, and property management across Dubai and the UAE. Driven by a client-focused approach and a skilled team, Hallmark Real Estate delivers tailored, reliable solutions that empower clients to make confident and well-informed property decisions.
VISION
To be the UAE’s most trusted and comprehensive real estate group,
redefining industry standards with innovation, transparency, and
customer-first values.
MISSION
To deliver integrated, high-quality real estate services and solutions
that exceed expectations, foster trust, and build long-term client
partnerships.

GROUP STRUCTURE
Hallmark Group
FAJR AL EMARAT REAL ESTATE
PLUTO OWNERSHIP ADMINISTRATIVE SUPERVISION
NEPTUNE GENERAL CONTRACTING
HEPTAGON TECHNICAL SERVICES
DEVELOPED PROJECTS

AWARDS & RECOGNITIONS
Hallmark Group
Fajr AL Emarat Real Estate has been consistently recognized as one of the top-performing real
estate companies in Northern Emirates, earning multiple prestigious awards for excellence in
service, innovation, and market leadership. These accolades are a reflection of our unwavering
dedication to quality, our client-first approach, and our ability to adapt in a dynamic real estate
landscape.
Built on a strong foundation of integrity, transparency, and in-depth market expertise, we have
successfully guided thousands of clients—both local and international—through every step of their
real estate journey. Whether it’s residential, commercial, or off-plan investments, we offer tailored
solutions that deliver measurable results.













Services
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